Investing in Culture: A Guide to Commissioning Bespoke Corporate Art

In this series, we have explored how art transforms lobbies, executive suites, and meeting rooms. But for many business leaders, the final hurdle remains: “How do we actually execute this?” Commissioning bespoke art can feel like a “black box.” Is it expensive? How do we convey our vague ideas? What is the Return on Investment (ROI)? In the final volume … Read more

Asset Management One: Newspaper Ad Series (Nikkei)

Following the launch in October 2016, a series of corporate advertisements for Asset Management One was published weekly in the Nihon Keizai Shimbun (Nikkei). A Weekly Message in Calligraphy Every week, a different Kanji character expressing the company’s vision covered the full page of the newspaper. I had the privilege of writing this entire series. The characters included: 1 (One) … Read more